The overall situation of the skiing industry in 2024 shows continued growth, with steady demand in both emerging markets (such as China and India) and established markets (like Europe and North America). 

The impact of climate change on inconsistent snow seasons has led many ski resorts to invest in advanced snowmaking technologies to ensure reliable ski conditions. 

Sustainability is a major focus, with ski brands and resorts adopting eco-friendly practices, such as using sustainable materials and striving for carbon neutrality. 

Technological innovations, including smart equipment, virtual reality training, and drone monitoring, are enhancing the skiing experience and improving safety. 

The participation of younger generations and the growing popularity of extreme skiing are diversifying the market further. 

In summary, the skiing industry in 2024 is experiencing a mix of opportunities and challenges, with technology and sustainability playing a key role in shaping its future.